Higher ed's PR problem Print E-mail
Saturday, 20 October 2007

Rocky Mountain News Editorial

 

"Some of our favorite people are college presidents. They're smart, personable (they've got to be good at selling their institutions, after all) and full of impressive stories of how their professors, in teaching or research, make the world a better place. ... Yet as we look back at our various meetings with university officials, we can't help but notice how their reactions to budgetary woes differ from what we're familiar with in most other fields. To wit: There has been little (and usually no) talk of restructuring, of ramping up productivity, of eliminating marginal or duplicative enterprises or programs. There is little talk of doing things differently."

Read the full editorial at: http://www.rockymountainnews.com/drmn/editorials/article/

 

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